Tuesday, May 4, 2010

the process of product development

Good products and great solutions don’t ‘just happen’. The process of product development is just as important as the results.

How is this possible, you might ask?

There is a phrase I use when praising slow food and when talking about product development; here it is: garbage in, garbage out.

It takes specific deliberation to overcome obstacles, create a product that your customer wants, to solve the problems your client didn’t even know existed, to delight your clients into sustained business, and to bring autonomy into your workforce.

I used to have a naysayer on every team I led. You probably have a few yourself... or maybe it's YOU!

I've learned over the years that there is always a solution and with structured deliberation combined with calculations, package studies and even a few prototype tests, one can overcome even the most difficult of challenges.

What are you facing?

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